How Relay Works

Your AI-powered revenue operating system, from first contact to repeat customer.

Relay connects to your existing phone, forms, CRM, and calendar — then handles every conversation automatically. No new software for your team to learn, no dashboards to monitor. Just more booked jobs.

Getting Started

Four steps to your always-on revenue team

Step 1

Connect Your Business

Relay plugs into your phone system, website forms, CRM, calendar, and scheduling tools. Setup is straightforward and handled by our onboarding team — no technical heavy lifting on your end.

Step 2

Learn Your Process

We train Relay on your services, pricing, availability, service area, and business rules. Relay learns how you qualify leads, what questions to ask, and when to book — so every conversation feels like it's coming from your best dispatcher.

Step 3

Go Live

Relay immediately begins handling inbound calls, responding to web leads, booking appointments, and managing conversations 24/7. Your team stays focused on delivering great work while Relay runs the front office.

Step 4

Optimize Continuously

Every interaction creates data that improves conversion rates and customer experience over time. Relay gets smarter about what works for your specific business, and you get visibility into revenue impact through your dashboard.

Your Revenue Impact

How much revenue are you leaving on the table?

Adjust the sliders to see what Relay would recover for your business.

ROI Calculator

How much revenue are you leaving on the table?

Adjust the sliders below to see how much additional revenue Relay could help your business generate — every calculation updates in real time.

Selecting an industry pre-fills the average job value, but you can customize it below.

$
55%

What percentage of incoming calls and inquiries does your team actually answer today?

0%100%
1

How many times does your team currently follow up with a lead before giving up? Relay does 5+ every time.

05+
Missed Calls Recovered
43/mo
New Appointments
+29/mo

With Relay

Missed calls recovered & booked+13 appts
$110,500
Follow-up recovery+6 appts
$51,000
Past customer reactivation+10 appts
$85,000
Additional Monthly Revenue
$246,500
Annual Revenue Impact
$2,958,000
412:1
Estimated ROI
For every $1, you generate ~$412 in additional revenue

Estimates based on industry averages. Relay recovers ~80% of missed calls, executes 5+ follow-ups per lead (vs. industry average of 1-2), and drives a 15-35% conversion improvement through faster response times and persistent follow-up. Reactivation estimates assume 8% of monthly lead volume is recoverable from past customer databases. Results vary by business.

The Revenue Engine

See it in action

Every call, every lead, every opportunity — captured, qualified, and converted by Relay's AI revenue engine. Here's what your dashboard looks like.

Relay AI-powered revenue engine dashboard showing workflow steps, growth metrics, lead generation funnel, and integration capabilities
1,248
Qualified leads this month
486
Sales appointments booked
$2.4M
Pipeline generated

Core Capabilities

Everything Relay handles around the clock

AI Voice Receptionist

Answers every inbound call instantly with natural conversation. Qualifies leads, answers questions about services and pricing, and books appointments on the spot — day or night.

AI SMS & Text

Two-way text conversations that respond in seconds. Confirms appointments, answers quick questions, and follows up with prospects on the channel they prefer.

Smart Appointment Booking

Books directly into your calendar based on real availability, service area, and job type. No double-booking, no scheduling conflicts, no manual coordination.

Missed Call Recovery

Every unanswered call triggers an immediate text follow-up. Relay engages the prospect, answers their questions, and books the appointment — recovering revenue that would otherwise be lost.

Automated Follow-Up

Intelligent, multi-touch follow-up sequences that persist until the prospect books, declines, or goes inactive. Most businesses stop after one attempt. Relay doesn't.

Review & Referral Automation

Requests reviews after completed jobs at the optimal time, and runs referral campaigns that turn happy customers into a consistent source of new business.

What You Eliminate

Stop hiring for problems software can solve

Relay doesn't just add capabilities. It eliminates the operational overhead that holds service businesses back — the constant hiring, training, and management of administrative staff just to answer phones and chase leads.

Schedule Your Strategy Session
Hiring and training receptionistsAI answers every call instantly
Manual phone tag with prospectsAutomated, persistent follow-up
Sticky notes and spreadsheetsEverything tracked in one system
Missed calls = lost revenueZero missed opportunities
Staff overwhelmed during busy seasonInfinite capacity, 24/7/365
Asking customers for reviewsAutomated review generation

Ready to Build Your AI Revenue Engine?

Stop buying leads. Start owning a revenue system.

We'll walk you through a personalized strategy session showing exactly how Relay would handle your calls, qualify your leads, and book your appointments — live.